31 December 2015

#OwnThose5Days by Whisper

“Talking about those 5 days of the month is like talking Voldemort in Hogwarts.” – Aditi Mittal


How many of you can relate to it? How many of you completely dread those the age old myths and sayings around those 5 days? You are asked not to wear white, not to touch the pickle, not to eat certain things, not to exercise, not go out, not to wash hair, thanks to those 5 days?

What happened 2 weeks back tried to move women bloggers to #OwnThose5Days. The ‘Whisper Out Loud Blogger Hangout’, was the first exclusive bloggers only meet organised by the Sanitary Napkin Brand. #OwnThose5Days is the successor of the successful campaign by Whisper ‘Touch the Pickle’, which pushed women to go against the stereotypes & myths.

Versatile Bollywood Actress – Kalki Koechlin, Gynaecologist – Dr. Nandita Palshetkar, Whisper R&D Expert – Chetan Kotyalkar & stand-up comedian and writer – Aditi Mittal brought to life the need to break free from the various irrelevant period taboos and the importance of menstrual hygiene.

In a bid to help and support the Indian Women Power, Whisper India has launched ‘The New Whisper Ultra’ – a revolutionary pad that absorbs more and lasts longer.




The Whisper panel of experts engaged in a never seen before product demonstration showcasing the 5 times more protection than any ordinary pad. Kalki and Aditi shared their personal experiences and opined their views on what makes every woman unstoppable.

Dr. Nandita showcased her expertise to explain the menstruation process and the dos and don’ts every woman should incorporate in her monthly routine. R&D Expert Chetan Kotyalkar highlighted the unique features of the New Whisper Ultra that comes with 1000 suction holes to offer better protection for long hours. 


What it also offers is:
  • More absorption for long hours
  • Better dryness for clean feeling
  • Faster absorption for sudden heavy flows
  • Better comfort with soft top sheet
  • Better Odour Lock
The Hangout culminated with Whisper’s super fun #OwnThose5Days challenge to celebrate the spirit of being unstoppable during periods, #OwnThose5Days challenge comprised of a series of 5 activities which depicted everyday physical hurdles in a fun way – Cycling, Dumbbells, Hula Loops, etc. Kalki and Aditi kick-started the challenge and were soon followed by the ever enthusiastic group of bloggers.





With the New Whisper Ultra, no more restriction on those 5 days. Keep striding forward and do not step back!

Stay tuned for my review of the product. Did you can apply for a sample and try it for yourself? Do it right away!



You can follow Whisper on Facebook | Twitter | Instagram

Until then, keep following - @WanderlustGirl_

19 December 2015

Nissan | Playing it Forward

The magnitude of Indians’ love for Cricket is unmatchable. When India’s national side plays a big game, an estimated 400 million watch it on Television. Blimey! We all are aware of the fact that Sports is a passion with the youth, especially Cricket. And when it comes to brand association, it is sure to give a brand recall among the generation Y.

Playing it forward this season is Nissan, the new proud global sponsor of ICC for 8 years. With this deal, Nissan has all the ICC tournaments in its kitty – ICC Cricket World Cup, ICC Champions Trophy, ICC World T20, Under 19 and Women Cricket Events.




Nissan and Cricket have a lot in common. Both are about pushing boundaries, surprising, inspiring and taking risks. Nissan’s dedication to sports is not new. The brand has previously been associated with UEFA Champions League, Rio 2016 Olympic Games, GT-R Ambassador Usain Bolt, etc.

A strong peg in Nissan’s sports sponsorship is being associated with ICC which is sure to help the Japanese Carmaker strike a chord with global cricket enthusiasts and fans (like me!). Nissan's unique blend of innovation & excitement, passion & energy of cricket is sure to create something special for all the cricket enthusiasts across world.

When most of us are busy in our routine life, living with the long lost memories of Childhood; Nissan is doing something unexpected. Imagine having to do something you did years ago & brought you immense joy, would you do that again?

Nissan is bringing back the fun into our lives in the most unexpected manner, with unexpected people and in unexpected situations. Watch how a regular morning jog turned into something extraordinary for a few…


I would have been screaming on top of my voice if Irfan Pathan came & bowled to me. It is great to see a cricketer like him to be on-board with Nissan to kick-start this innings with ICC. Someone so humble & with a inspiring story of his own.

With this deal, the ICC partnership will let Nissan take the sport to fans through an exclusive range of exciting cricket moments of cricket with many more planned surprises scheduled. This will include a trophy tour, flag bearer, WCT20, and activity at 2016 Delhi Auto Expo.

Stay tuned to #MomentsThatCount & watch how Nissan is bringing unexpected into our lives this sports season. 

For more, log on to: Facebook: https://www.facebook.com/nissanindia or Twitter: https://twitter.com/Nissan_India